Interactive Cares is HIRING!!!

Job Title: Vice President

Department: Marketing

Location: Science Laboratory, Dhaka

Salary: 70k-150k

Experience: 5-7 Years

The Marketing Vice President is a senior-level executive responsible for overseeing and directing all aspects of the company’s marketing strategies and activities. This role involves leading a team of marketing professionals, developing and executing marketing plans, and contributing to the overall growth and success of the organization.

Key Responsibilities:

• Strategic Planning: Develop and implement comprehensive marketing strategies aligned with the company’s goals and objectives. Continuously assess market trends, competitor activities, and customer needs to adjust strategies accordingly.
• Team Leadership: Manage and mentor a team of marketing professionals, including marketing managers, coordinators, and specialists. Provide guidance, set goals, and ensure the team is working cohesively to achieve marketing objectives.
• Budget Management: Create and manage the marketing budget, ensuring efficient allocation of resources to maximize ROI. Monitor expenditures and make adjustments as needed.
• Brand Management: Maintain and strengthen the company’s brand identity and image. Oversee brand messaging, consistency, and positioning across all marketing channels.
• Campaign Development: Lead the development of marketing campaigns, including digital marketing, content marketing, social media, advertising, and PR initiatives. Ensure campaigns are data-driven and measurable.
• Market Research: Conduct market research and analysis to identify target audiences, customer preferences, and emerging trends. Use insights to inform marketing strategies and product/service development.
• Performance Metrics: Define key performance indicators (KPIs) and regularly analyze marketing performance to evaluate the effectiveness of campaigns. Make data-driven decisions to optimize marketing efforts.
• Cross-functional collaboration: Collaborate with other departments, such as sales, product development, and customer service, to align marketing strategies with overall business objectives.
• Partnerships, Grants, and Alliances: Identify and nurture strategic partnerships, grants & alliances, and collaborations that can enhance the company’s marketing efforts and reach.
• Compliance and Ethics: Ensure all marketing activities comply with relevant laws, regulations, and ethical standards. Maintain transparency and integrity in all marketing communications.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field. An MBA or advanced degree is a plus.
• 5-7 years of progressively responsible marketing experience with a proven track record of leadership and strategic thinking.
• Strong analytical skills and the ability to use data to drive marketing decisions.
• Excellent communication and interpersonal skills.
• Proficiency in marketing tools and software.
• Leadership experience in managing a marketing team.

Facilities:

• Free Lunch
• Get free access to masterclasses & training sessions of Interactive Cares. For paid courses, they can get any course amounting to 20,000 BDT.
• Will be offered a promotion based on the performance
• Linkedin Recommendation
• Opportunity to have a permanent position in the company (Based on Performance)
• Reference
• Building Networks
• Valuable Skill Development
• Career Direction and Growth
• Relevant Hands-on Experience
• A Peek into Professional Life
• Recommendation in LinkedIn
• A Career Network & Get Connected